LG B6 OLED TV Offers Budget Entry Point but Faces Stiff Competition in 2026 Market
LG's cheapest OLED model delivers on design and features but struggles with brightness and contrast against newer RGB alternatives.
What happened
Wired reviewed the LG B6 OLED TV, LG's entry-level OLED positioned as the cheapest in the company's lineup at $1,300 (on sale). The 65-inch model excels in black levels and gray texture, gaming performance (120-Hz refresh rate), and skin tone rendering, but underperforms on brightness and contrast compared to competing technologies. The TV is extremely thin (1.8 inches at base), features four HDMI ports at 120-Hz, Wi-Fi 5 connectivity, and LG's WebOS interface with features like gaming mode and AI picture enhancement. However, the remote lacks backlighting and has an erratic pointer function.
Context
The B6 faces significant competitive pressure from RGB televisions (LG Micro RGB Evo, Samsung, Hisense) and art-focused OLED alternatives like the Amazon Ember Artline priced under $1,000, which the reviewer found rendered paintings more convincingly. The $200 price gap between the B6 ($1,300) and LG's superior midrange C6 ($1,500) raises a value proposition question: for minimal additional cost, consumers gain substantially better brightness and contrast performance. One year prior, the B5 faced less competitive pressure and received a ranking of 8/10. The lack of brightness and contrast performance becomes a material weakness given competition from both premium OLED models within LG's own lineup and emerging RGB display technology.